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434 posts

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Lloyds Realty Unveils Premium Brand Identity

Lloyds Realty unveils a refreshed brand identity to strengthen its premium positioning and future growth vision.

@simranprasadJul 7

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Nestlé India Accelerates Premium Growth Online

Nestlé India drives premium growth through quick commerce, with online channels surging 97% in FY26.

@simranprasadJul 3

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Google Scores Big with Gemini’s New World Cup Campaign

Google's latest Gemini campaign starring Harry Kane showcases how AI can simplify everyday life beyond football.

@simranprasadJul 3

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Why Fabindia Launched Fables as a Standalone Fashion Label

Fables expands Fabindia's craft-led fashion vision

@krinaldalwadiJul 3

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Star Health Simplifies Insurance With a ₹17 Story

Can a Samosa Sell Health Insurance? Star Health Says Yes

@krinaldalwadiJul 2

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Liqvd Digital Files ₹37 Crore BSE SME IPO DRHP

Liqvd Digital files DRHP for a ₹37 crore BSE SME IPO, focusing on AI expansion, AdLift acquisition, and digital growth.

@amidarjiJul 2

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ITC Mangaldeep: Fragrance Meets Inclusivity

ITC Mangaldeep celebrates fragrance expertise with visually impaired testers, redefining inclusivity in branding.

@swatiJul 2

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Asian Paints × Zomato: Rang Hi Asli Pata Hai

Colours become India’s GPS as Asian Paints and Zomato team up to celebrate homes through shades and identity.

@swatiJul 1

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Sony MAX Airs Aamir Khan Productions Marathon

Sony MAX celebrates 25 years of Aamir Khan Productions with a special film marathon and brand film.

@lakshikaabhandariJun 27

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Horlicks RTD Milkshakes: No Guilty, Only Pleasure

Horlicks enters RTD milkshakes with the bold theme “No Guilty, Only Pleasure,” reinventing itself for Gen Z indulgence.

@swatiJun 18

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Tanishq Celebrates Modern Sisterhood with New Campaign

Tanishq’s new campaign celebrates friendship, self-expression, and modern sisterhood through natural diamonds.

@simranprasadJun 13

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Mother Dairy’s Soil‑Degradable Milk Pouch: care beyond milk

Mother Dairy launches India’s first soil‑degradable milk pouch, blending care for families with care for the planet.

@swatiJun 12

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MAGGI Reveals the Secret Behind Its Iconic Masala

MAGGI’s latest campaign showcases the journey of 10 carefully sourced spices that create its signature taste.

@simranprasadJun 11

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Ching’s Secret Spices Up Alpha

Ching’s Secret makes a memorable appearance in Alpha through a seamless on-screen brand integration.

@lakshikaabhandariJul 7

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Domino’s Targets Snack Time with New Slices

Domino’s takes on quick commerce and street snacks with its new pizza slices

@lakshikaabhandariJul 3

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McDonald's Unveils FIFA World Cup Meal Collection

McDonald's and Coca-Cola launch limited-edition FIFA World Cup meals with exclusive football collectibles for fans.

@amidarjiJul 3

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FirstClub: Quality Groceries Over Speed

FirstClub’s witty campaign highlights grocery quality, using humour to challenge quick commerce’s speed obsession.

@swatiJul 3

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ITC Enters Cola Market with Sunfeast Sip N Fizz

ITC enters the cola market with Sunfeast Sip N Fizz, expanding its beverages portfolio beyond juices and dairy.

@simranprasadJul 2

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Britannia Reinvents Croissants with Dubai Kunafa Twist

Britannia brings the viral Dubai Kunafa trend to packaged croissants, targeting Gen Z with premium snacking.

@amidarjiJul 2

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AbhiBus Extends Mahesh Babu Partnership for 10th Year

AbhiBus celebrates a decade-long partnership with Mahesh Babu, reinforcing its commitment to innovation and seamless bus

@amidarjiJul 1

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Coca-Cola VP Pays Emotional Tribute to Piyush Pandey

A heartfelt tribute celebrates Piyush Pandey's lasting influence on creativity, leadership, and mentorship.

@simranprasadJun 30

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Kajaria’s New Ad Celebrates Expressive Homes

Kajaria shifts the focus from tiles to lifestyle with its culturally driven ‘Log Toh Poochenge Hi’ campaign.

@lakshikaabhandariJun 26

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MakeMyTrip & Meta Launch Creator Circle

MakeMyTrip partners with Meta to reward travel creators based on engagement, reshaping influencer marketing in India.

@swatiJun 18

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GIVA Brings Back ‘Artificial Do. Silver Lo’

GIVA relaunches its jewellery exchange programme,offering ₹500 vouchers per piece with Kriti Sanon fronting the campaign

@lakshikaabhandariJun 13

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Women’s T20 World Cup Scores Big with Premium Brands

JioStar secures a diverse sponsor lineup as women’s cricket attracts global brands, AI platforms, and luxury players.

@simranprasadJun 12

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Parle-G Celebrates Kindness in New G Maane Genius Chapter

Parle-G's latest G Maane Genius campaign celebrates empathy, kindness, and the joy of helping others.

@lakshikaabhandariJun 11

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Zomato Repeats One Message 16 Times in New Ad

Zomato turns repetition into a creative device for its Healthy Subscriptions campaign.

@lakshikaabhandariJul 7

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Humen Error enters India’s streetwear scene

New label Humen Error launches in July 2026, reflecting imperfection and individuality in India’s fashion landscape.

@swatiJul 3

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Mastercard Spotlights Smarter Everyday Payments

Mastercard's new campaign showcases smarter everyday spending with rewards, security, and seamless payment experiences.

@simranprasadJul 3

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Mastercard: Everyday Spending Made Smarter

Mastercard’s new campaign highlights rewards, security, and global acceptance in everyday spending moments.

@swatiJul 3

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Polaroid Challenges AI With an Analogue Summer

Polaroid promotes real-world experiences over AI, inspiring people to unplug and capture authentic moments that matter.

@simranprasadJul 2

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Chinese Wok Unveils New Bollywood Partnership

Chinese Wok launches in-store and digital activations with Welcome to the Jungle.

@lakshikaabhandariJul 2

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ASICS Bets Big on India's Future Tennis Champions

ASICS joins hands with RBTA to nurture young tennis talent and strengthen grassroots sports in India.

@krinaldalwadiJul 1

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Flipkart’s GOAT Campaign Targets Amazon Prime

Ahead of Prime Day, Flipkart uses humour to lure shoppers away from Amazon Prime.

@lakshikaabhandariJun 30

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Alpenliebe & Swiggy Make Deliveries Sweeter Daily

Sweetest City Challenge urges customers to thank delivery partners with small, meaningful gestures of kindness

@simranprasadJun 24

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Titan’s Zero Hour Signals a Bold Shift

Titan is shifting from a quartz-led legacy to high-performance mechanical watches for a new generation.

@lakshikaabhandariJun 17

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ZEE5 'Poora India Watchega' (FIFA World Cup)

When football fever met smart marketing, ZEE5 created a campaign that united millions of viewers across India.

@krinaldalwadiJun 12

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Mother Dairy’s Soil‑Degradable Milk Pouch: care beyond milk

Mother Dairy launches India’s first soil‑degradable milk pouch, blending care for families with care for the planet.

@swatiJun 12

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Star Plus Reignites Reality TV with India Ke Top 1%

Star Plus revives reality TV with India Ke Top 1%

@krinaldalwadiJul 6

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Axe Reinvents Its Image with a Gen Z Fragrance Push

Axe launches its Eau de Parfum range with Vishal Dadlani and Chaar Diwaari, redefining fragrance marketing for Gen Z.

@amidarjiJul 3

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Messi Meets Spider-Man in Marvel Promo

Lionel Messi joins Spider-Man in Sony and Marvel’s new campaign ahead of the FIFA World Cup 2026.

@lakshikaabhandariJul 3

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Fabindia launches Fables: Craft in Western Wear

Fabindia introduces Fables, a premium Western-wear sub-brand that blends artisanal heritage with modern design.

@swatiJul 3

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Avvatar Targets Gen Z Through Digital Content

Avvatar partners with India’s Got Latent to strengthen its connect with younger consumers.

@lakshikaabhandariJul 2

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Indriya Bets on Diamond Sparkle to Win Luxury Buyers

Indriya shifts from the 4Cs to sparkle, redefining natural diamond marketing while expanding across India.

@krinaldalwadiJul 2

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Wagh Bakri Tea: Brewing Habits Redefined

Wagh Bakri challenges conventional tea brewing, urging consumers to focus on quality blends over quantity.

@swatiJul 1

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McDonald's & Coca-Cola Kick Off FIFA Meal Campaign

McDonald's and Coca-Cola launch limited-edition FIFA World Cup meals with exclusive football collectibles.

@simranprasadJun 27

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Airbnb’s ‘Stay Your Way’ Stars Cricket Trio in Goa

Airbnb’s latest campaign showcases personalised travel experiences with Yuvraj Singh and young cricket stars

@lakshikaabhandariJun 24

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Hyundai India Marks 30 Years with AI Brand Film

Hyundai celebrates 30 years in India with an AI‑powered film, blending nostalgia, innovation, and future mobility.

@swatiJun 16

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Hyundai Launches new Campaign for ICC Women’s T20 WC 2026

Celebrating grit and passion, Hyundai’s new campaign breaks stereotypes at the ICC Women’s T20 World Cup.

@swatiJun 12

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Brand Smarter, Not Harder

Learn how smart branding, digital tools, and effective marketing can help your business grow faster and stand out.

@krinaldalwadiJun 12

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